Why dōTERRA?

"Новый стандарт качества эфирных масел"


doTERRA — с латыни переводится как «Дар Земли»

Свои первые 25 односоставных эфирных масла и 10 аромасмесей компания doTERRA выставила на продажу в апреле 2008 года и сразу же получила признание со стороны экспертов и любителей эфирных масел, которые после самого первого применения оценили высочайшее качество эфирных масел. 

Сегодня компания doTERRA — одна из самых быстроразвивающихся компаний во всем мире, предлагающая самые высококачественные эфирные масла и продукты на их основе для поддержания Вашего здоровья.

Процент повторной покупки в среднем по компании составляет более 60%, а в некоторых случаях и более 70%. Все это говорит о высоком качестве продукции doTERRA /доТЕРРА и популярности среди покупателей. Головной офис doTERRA / доТЕРРА находится в США.

Удивительно: есть много эфирных масел 100% чистых, но неэффективных. Почему? В чем секрет? Разве не все 100% натуральные эфирные масла хороши? Оказывается, есть много нюансов. ДА! Жизненно важных...

Founded in 2008, doTERRA was built on the mission of sharing therapeutic-grade essential oils with the world. Having seen for themselves the incredible benefits that can be had from using these precious resources, a group of health-care and business professionals set out to make this mission a reality. They formed a company and named it doTERRA, a Latin derivative meaning “Gift of the Earth.”
The first hurdle to overcome, however, was to establish a standard of quality in an industry that had never had one. It wasn’t enough to simply provide essential oils to homes around the world; the doTERRA founders were committed to providing only the highest quality and purest essential oils so that families could know with surety that they were using only the best to promote health and wellness for their loved ones. This commitment lead to the creation of a new standard of therapeutic quality: CPTG Certified Pure Therapeutic Grade®.
To achieve such a grand vision as bringing essential oils to the world required a team of dedicated people. This team would need to be made up of people dedicated to hard work, commitment, passion, and vision. That team has grown since its initial inception, but the mission remains the same—to provide essential oils that appeal to everyone from the novice to the expert, and that can be used safely on your loved ones.
Sharing essential oils is a unique experience, and the founders of doTERRA recognized that a sales model just as unique would be needed. In order to best facilitate personal essential oil experiences, doTERRA utilizes a direct selling model that allows distributors to work with customers as opposed to mass marketing. This more individual approach allows individuals to experience for themselves the incredible power of essential oils while also developing relationships of trust. This model also created the opportunity for individuals and families to achieve their dreams of financial independence. Over 2 million Wellness Advocates, now use and sell doTERRA products around the world.
The first offering of doTERRA essential oils included 25 single oils and 10 blends and was introduced for sale on April 25, 2008. Since that time, the doTERRA product offering has added many more single oils and oil blends as well as nutritional, spa, and healthy living products based on essential oil technologies and a comprehensive wellness philosophy. Of course, that offering couldn’t be possible without a Global Botanical Network of artisans and distillers. As doTERRA has become a trusted partner in the essential oils industry, it has also been able to help communities improve their own economic futures through its Co-Impact Sourcing® model and the doTERRA Healing Hands Foundation.
Based in a state of the art facility in Pleasant Grove, Utah, doTERRA continues to work toward achieving its vision of providing all families everywhere with the health-promoting benefits of essential oils. 
The doTERRA mission hinges on discovering and developing the world’s highest quality therapeutic grade essential oils and related natural wellness products. We accomplish this with a strong team of in-house scientists as well as highly accomplished scientific and medical advisors. We also stay at the forefront of scientific advances by partnering with selected academic, industry and medical institutions.
When you choose doTERRA, you are choosing essential oils gently and carefully distilled from plants that have been patiently harvested at the perfect moment by experienced growers from around the world for ideal extract composition and efficacy. 



Each doTERRA essential oil is also carefully and thoroughly tested using the strict CPTG Certified Pure Therapeutic Grade® quality protocol. Experienced essential oil users will immediately recognize the superior quality standard for naturally safe, purely effective therapeutic-grade doTERRA essential oils.  
While there is a science to the distillation of essential oils, it is also an art. Distillers not only rely on years of experience, they also employ modern technologies and techniques. 
The most common method of extracting essential oils is a low-heat steam distillation process. In this process, pressurized steam is circulated through plant material. The essential oils are liberated from the plant and carried away by the steam. When the steam cools, the water and oils naturally separate and the oil is collected. To ensure the highest quality oil extract with the correct chemical composition, the temperature and pressure must be closely monitored. Too little heat or pressure and the oil will not release; too much, and the oil’s composition and potency will be affected. 

Steam Distillation
Steam distillation is the most common way to extract aromatic compounds (essential oil) from a plant. During the steam distillation process, steam passes through the plant material. The combination of heated steam and gentle pressure causes the essential oil to be released from microscopic protective sacs. As the vapor mixture flows through a condenser and cools, it yields a layer of oil and a layer of water. The essential oil rises to the top and is separated from the hydrosol (floral water) and collected.
Some have asked about the difference between first distillations in comparison to complete distillations. The temperature for steam distilling is usually between 140–212 degrees Fahrenheit. Since different plants require different pressures, times, and temperatures, using this particular distillation method makes it possible to adjust the temperature based on the plant type, making it a very effective and precise way to obtain the purest compounds.
Expression
Unlike steam distillation, expression, sometimes referred to as “cold pressed,” does not involve heat. In this process, oil is extracted from the product under mechanical pressure. doTERRA uses expression to extract all of its citrus oils, such as Wild Orange, Lemon, Lime, Bergamot, and Grapefruit, from the rind.
Proper distillation requires a consideration for the uniqueness of pressure, temperature, time, and harvesting practices, each of which may be as diverse as the plants themselves. A poor distillation process can alter or destroy the necessary aromatic compounds that comprise the essential oil, leaving a substance far different from the intended goal and something that would not be used to support health and wellness. For this reason, the best distillation artisans dedicate their efforts and work to only a few select plants. This focused effort develops proper knowledge and experience, helping ensure congruency between the oil chemistry of the plant and its distilled form.
Traditionally, certain essential oil application methods have been preferred or used exclusively. However, as the research surrounding essential oils continues to develop, a greater understanding of application methods is now understood. All application methods are safe when used appropriately, including aromatic, topical, and internal methods. One or multiple application methods can be used for a wide range of emotional and physical wellness applications. They can be used a single oil at a time or in complex blends in one of three methods:

Aromatic
The sense of smell is a tool that can elicit powerful physiologic, mental, and emotional responses. Essential oils are quickly absorbed by the smell receptors, which have a direct link to the limbic system by way of the olfactory nerve. The limbic system is part of the brain that supports a variety of functions including smell, emotions, behavior, and memory. For this reason, essential oils have an especially powerful effect via aromatic application.
Some essential oils induce uplifting or invigorating effects, while others are more calming. Diffusion is one of the simplest methods for using essential oils aromatically. Diffusers that use cold air or water are ideal. However, using essential oils aromatically does not require any special diffusing devices.
You can achieve the same health benefits by simply placing a few drops of essential oil in the palm of your hand that is then cupped around the nose as you breathe deeply.

Pure Essential Oils Through CPTG Quality Testing | dōTERRA Essential Oils

CPTG Quality Testing

The purity of an essential oil is its most important characteristic. An essential oil that isn’t pure means you run the risk of putting germs, heavy metals, or adulterants onto or into your body, which can provoke irritation, adverse effects, or even sickness. Without an accepted standard for essential oil quality, doTERRA created its own testing process, calling it CPTG Certified Pure Therapeutic Grade®. The CPTG process certifies that there are no added fillers, synthetic ingredients, or harmful contaminants in their essential oils that would reduce their efficacy. doTERRA even goes a step further, putting all their products and the packaging through a battery of tests to ensure a long and effective shelf-life. This protocol ensures potency, purity, and consistency batch to batch.

Before the CPTG® Process Begins

Proper methods of growing, harvesting, and distilling are also crucial to maintaining purity. Poor production practices and the development of synthetic essential oil variations suggest that it is impossible to accurately identify a pure essential oil without scientific analysis. Appropriate analysis of the constituents within an essential oil is one of the most challenging and detailed aspects of quality assurance.
Knowing which of the many different species of a given plant will provide the most profound therapeutic health benefits is the first step in producing the highest quality essential oil. Relying on the expertise of botanists, chemists and wellness practitioners, botanical materials are carefully selected for their natural concentrations of active aromatic compounds.
Nurturing plants in the most favorable environment and carefully harvesting and transporting plant material for processing ensures an optimal yield of pure and potent essential oils. Spanning the continents of the globe, doTERRA’s exclusive network of growers and harvesters are experts at cultivating plants specific to the essential oil industry.

The CPTG® Process
The CPTG testing begins immediately after distillation with each oil being reviewed for its chemical composition. A second round of testing is carried out at our production facility to ensure that what was distilled and tested is the same essential oil as was received. A third review of the chemistry of the oil is conducted in a three-phase procedure as the oils are packaged into the bottles we use as consumers. Each of these tests confirms that the essential oil is free of contaminants and unexpected alterations during production.

The CPTG Certified Pure Therapeutic Grade quality protocol includes the following tests:
  • Organoleptic testing
  • Microbial testing
  • Gas chromatography
  • Mass spectrometry
  • Fourier Transform Infrared spectroscopy (FTIR)
  • Chirality testing
  • Isotopic analysis
  • Heavy metal testing
Historically, gas chromatography was sufficient to identify individual components in an essential oil. However, as more sophisticated methods for developing synthetic essential oil products formed, further validation methods were needed. Over time, additional testing methods such as mass spectroscopy, chiral analysis, FTIR Scan, carbon isotope analysis and others have been developed to more accurately identify each individual essential oil constituent.

Organoleptic Testing

Organoleptic testing involves the use of the human senses— sight, smell, taste, and touch. To expert distillers, the senses are used as the first line of quality testing to provide immediate clues to the acceptability of a product. Oil that has an unusual smell, uneven consistency, or strange color instantly tells the distiller that something is wrong. Often times, this testing is used as a preliminary quality control step before any other tests are conducted.

Microbial Testing

Microbial testing involves analyzing a batch of essential oils for the presence of bio-hazardous microorganisms such as fungi, bacteria, viruses, and mold. The process involves drawing a sample and then adding that sample to a sterile growth medium in an enclosed dish or plate. The sample is incubated for a period of time and then observed for microbial growth. This test is performed on product entering the manufacturing facility and on finished products prior to distribution to ensure that the product has not been contaminated during the filling process.
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Gas Chromatography and Mass Spectrometry Analysis (GC/MS)

In Gas Chromatography, an essential oil is vaporized and passed through a long column to separate the oil into its individual components. Each component will travel through the column at a different speed, depending on its molecular weight and chemical properties, and is measured as it exits the column. Using this testing method, quality control analysts can determine which compounds are present in a test sample.
Mass Spectrometry is used together with Gas Chromatography to further determine the composition of an essential oil. In Mass Spectrometry, the constituents previously separated by GC are ionized and sent through a series of magnetic fields. Using molecular weight and charge, the amount of each constituent can be identified, providing additional insights into the potency of the essential oil.
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Fourier Transform Infrared Spectroscopy

Fourier Transform Infrared Spectroscopy (FTIR) is conducted to ensure the potency and consistent quality of a batch of essential oil. This testing method identifies the structural components of essential oil compounds. In an FTIR scan, infrared light of different frequencies is shined through a sample of essential oil and the amount of light absorbed by the sample is measured. The quality of the sample is determined by comparing the results from an FTIR reading to a historical database with absorption patterns of high quality samples.
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Chirality Testing

Chirality, a word derived from the Greek word “hand,” is a term used to describe the 3D orientation of a molecule. Just as you have two hands, chiral molecules exist in two forms, distinguished as either the right or the left hand. You may visualize this principle by looking at your hands; when placed side by side, they are mirror images of each other. However, when placed on top of each other, no matter how you turn them, you cannot get them to line up exactly. In molecules, each “hand” has different chemical properties, which affects their physiologic interactions in the body. One hand is produced predominantly in nature. However, in a laboratory environment, the ratio of right- to left-handed molecules is always 50/50 due to their structural similarities. The ratio of right- to left-handed constituents can be determined through a special type of Gas Chromatography. Although not commonly performed on a batch-to-batch basis, this testing method is used to ensure that no synthetic elements are present.
Isotopic analyisis.jpg

Isotopic Analysis

Matter is made up of tiny chemical building blocks called elements. Although dozens of elements exist, each one is distinct due to the protons it contains. Sometimes, an element can exist in more than one stable form if it has more or less neutrons. When this occurs, the elements are called isotopes. The element carbon exists in two stable isotopes, carbon-12 (6 protons and 6 neutrons) and carbon-13 (6 protons and 7 neutrons). Because essential oils are organic compounds, they are composed primarily of carbon atoms and will have a certain ratio of carbon-12 to carbon-13 isotopes. This ratio varies based on location around the world.
Using a special type of Mass Spectroscopy, it is possible to determine which isotopes are present in an essential oil constituent and at what amounts. If sourced from the same location, every constituent in an essential oil should have the same ratio of isotopes. If a particular constituent has an isotopic profile different than that of the other constituents, then the quality control analyst will know that the oil contains an adulteration.

Heavy Metal Testing

Heavy Metal testing shows the amount of heavy metal content in the essential oil. When properly distilled, essential oils should not contain heavy metals. ICP-MS testing uses a high-energy medium called Inductively Coupled Plasma (ICP) to ionize the sample. The sample is then run through a mass spectroscope, which separates the sample into its elemental parts and provides a reading about which elements are present and at what quantities.
Additional aromatic uses For Essential Oils Include:
  • Apply oil to a cotton ball and place in the air vents of your vehicle
  • Mix oils in a spray bottle with water and mist over furniture, carpet, or linens
  • Add oil to a batch of laundry or to dryer sheets
  • Use in household surface cleaners

Topical
Topical application is a very effective method for applying essential oils. Because essential oils have low molecular weights and are lipid soluble, they easily penetrate the skin. Once absorbed, they stay in the applied area for a localized benefit.
Although essential oils are readily absorbed, there are many ways to increase absorption. Using a light massage will increase the blood flow to the area of application, in turn improving distribution throughout the body. Use of a carrier oil can also increase absorption, especially in skin that is dry or flaky as it helps moisturize the skin and slow evaporation of the oil.
To decrease the likelihood of developing a skin sensitivity, especially on young or sensitive skin, it is advisable to use a carrier oil (such as Fractionated Coconut Oil) to dilute more potent oils and when trying an oil for the first time. The recommend dilution ratio is typically one drop of essential oil to three drops of carrier oil.
It’s always advisable to use several small doses throughout the day rather than a single large dose. Start with the lowest possible dose (1–2 drops). A topical dose can be repeated every 4–6 hours as needed. Because every individual is unique, the dose will vary for each individual based on size, age, and overall health status.

Beneficial Areas You Can Apply Essential Oils
  • Neck
  • Forehead and temples
  • Chest and abdomen
  • Arms, legs, bottom of feet

Other Effective Methods of Topical Application 
  • Add a few drops of oil to a warm bath
  • Make a hot or cold compress by soaking a towel or cloth in water, adding essential oils, and then applying to the desired area
  • Add oil to a lotion or moisturizer and then apply to skin

Sensitive Areas to be Avoided:
  • Some facial areas, such as the skin around the eyes
  • Eyes and inner ears
  • Broken, damaged, or otherwise injured skin

Internal
Certain essential oils have a rich culinary history and can be used as dietary supplements supporting a variety of healthy conditions. When you sprinkle cinnamon on your oatmeal, sip a mug of peppermint tea, or add fresh basil leaves to your spaghetti, you are actually consuming some volatile aromatic essential oil compounds.
Essential oil contributes many health benefits as well as flavoring and aroma properties to foods. When in their concentrated form, essential oils can be used as dietary supplements for more targeted and potent health benefits. Internal use is a very safe and effective method of application because of the sophisticated physiologic processes of our bodies.
When ingested, essential oils directly enter the blood stream via the gastrointestinal tract, where they are transported throughout the rest of the body. Essential oils are lipid soluble so they are readily transported to all organs of the body, including the brain. Then, like all things we consume, essential oils are metabolized by the liver and other organs and are then excreted.
The composition of essential oils is highly complex. Each constituent possesses a unique set of biochemical properties that react with cells and organs in different ways. Although these mechanisms of action are not completely understood, the positive end results have been demonstrated. However, the body is only equipped to handle appropriate doses of essential oils.
Proper dosing according to labeling recommendations and other professional guidelines should be strictly followed to avoid toxicity.

Effective Methods of Internal Application 
  • Use oils in recipes for cooking or baking to replace fresh or dried herbs and spices
  • Remember that essential oils are much more potent than dried or fresh herbs and spices, so start with a very small amount
  • For more potent oils, it may be better to administer them by toothpicks (dip the end of a clean toothpick into the oil and then add to the food) rather than drops
  • Add essential oils to water, smoothies, milk, tea, or other drinks
  • Take essential oils internally in a veggie capsule or add to a small amount of applesauce or yogurt



Статистика: на рынке около 70% представленных масел не соответствуют заявленным качествам!
Качество эфирных масел - это не только их действенность и целебные свойства, но и их безвредность!

Хотите, чтобы в Вашем доме и на работе были эфирные масла высочайшего качества?
Узнайте о преимуществах эфирных масел dōTERRA® и выберите интернет-магазин в Вашем регионе здесь.


Узнайте какие критерии предъявляются к качеству эфирных масел от dōTERRA®. Фрагмент выступления др. Д. Хилла на Конвенции в Юте 2016 год здесь.

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